A beautifully sophisticated and elegant tea brand, The Seventh Duchess came to us in need of a slight makeover. The ranges are as much a giftable treat as they are a delicious cupboard commodity, ranged in exclusive boutiques and gift stores.
Working very closely with the entrepreneurial brand owner, we developed packaging for two ranges; classic and apothecary teas. We kissed goodbye to the existing outdated tin and now the ranges are connected by a sleek, smooth new tube structure.
The new design echoes a beautiful, modern, aspirational sophistication.